How to ask a journalist for a correction to an article

 Photo by Mattias Diesel on Unsplash  Brilliant – you’ve got coverage in a mainstream national title. But oh dear, the CEO’s name is spelled wrong. And cringe, that isn’t quite the message your business or client wanted to get across. What can you do to request a correction for an article?   1. Check if it’s fact or style

PR Tips: How To Get Your Product Reviewed In The Press

Getting your product reviewed in the press is one of the most competitive areas of PR. The media are interested in stories not products, so the main route for getting coverage for a newly launched product is through specific review pages or ‘tried and tested’ sections. It is hard to weave in a reference to

Think about images when reporting on the City.The Bank of England By Andrew Parsons, i-Images

Four Ways To Shine In The Business Press

Business journalists, like many specialists, are pitched hundreds of similar type stories every day. With journalists spending less than a minute reading an opened press release, never mind the vast majority that get immediately deleted, what is the best way to cut through all the noise? Ditch the jargon When I first started as a

Speaking to Journalists: How to give the perfect quote

Quotes are an integral part of journalist’s copy. Not only do they make it more entertaining to read, but they offer third party views and therefore give the report integrity. Quotes can come from case-studies, ‘experts’ offering opinion or insight, or even from statements. If you are seeking press coverage to raise your profile, or