Speaking to Journalists: How to give the perfect quote

Quotes are an integral part of journalist’s copy. Not only do they make it more entertaining to read, but they offer third party views and therefore give the report integrity. Quotes can come from case-studies, ‘experts’ offering opinion or insight, or even from statements. If you are seeking press coverage to raise your profile, or

A Day In The Life of a TV Reporter: On the Scene of a Breaking Story

Outside Finsbury Mosque, close to the scene where a 51-year old man was brutally and indiscriminately mowed down by an alleged terrorist in a van last week, scores of journalists, photographers, cameramen, producers and presenters gathered. Many were approaching locals, commuters or worshipers at the mosque requesting a comment. There were far more TV reporters