VIDEO: What’s the difference between a producer and a planner?

Should you pitch to a producer or a planner when trying to get your PR client on a broadcast TV show? Our broadcast journalist expert Helen Croydon shares her essential insight, in this clip from one of our recent Broadcast Briefings for PRs. To book on to one of our fantastic courses, visit our Eventbrite

The 5 Mistakes PRs Make In Emails

As a journalist, your inbox gets flooded daily with missives from PRs and communications teams. You need to be kept abreast of the latest developments, so welcoming this information is part of your job. As a PR, sending press releases out is an essential part of your work, too – it’s how you communicate the