The headlines on newspapers, websites and blogs all around the world talked of nothing else last week, as royal baby George was finally born on Monday night. Since the Duchess of Cambridge had gone into labour earlier that day, the news schedules had been filled with the news that, well, there was no news to
Becky and I launched our Summer Sessions breakfast briefings for PRs on Wednesday with a great opener on how to pitch successfully to journalists. We had a lively and enthusiastic group who were full of ideas as well as stories about times when journalists had not been fully receptive to their pitches. During the session
You don’t have to read Hello, OK! or Heat magazine to know that the media is saturated with stories about celebrities. Whether we like it or not, we live in a celebrity culture where we pay more attention to what Angelina Jolie says about refugees than any politician or charity campaign worker. The currency celebrities wield
