It seems hard to believe in the age of slick marketing that superstore Asda could make such an offensive error. But the retailer has been forced to apologise after labelling one of its Halloween costumes Mental Health Patient. As well as showing the importance of branding – with another name, such as Zombie Nightmare, the
Right now, we’re in the thick (or the sauce) of the fourth series of the Great British Bake-Off. Tuesday nights have become the ultimate sofa saviour with fans of cakes, tarts, biscuits and people being lovely to each other getting their weekly fix on the BBC. Since it hit screens in 2010 and became a breakout hit,
Becky and I ran a number of breakfast briefings for PRs over the summer. Each course was packed with insider information and top journalist titbits and all the trainees were lively, fun and motivated. We really enjoyed getting to meet them all and learning about their biggest challenges when dealing with journalists. We’re now busy
It’s the annual sign that summer is (officially, at least) over, when the new season of Strictly Come Dancing hits the BBC. With the first show set to air this Saturday, the new line-up of celebs donning their dancing shoes and inevitable calf injuries has been announced. Just like previous years, the celebs include the standard Strictly melting pot
