Before Karen and I launched Nine Media back in 2013, we spent months planning our new, exciting venture. And one of the most fun things to plan was our website. We spent hours writing and re-writing the copy, finding a template for our site, and fixing on a brand logo (thanks to Michael Thomson, our fab
Take a guess at how many press releases land in a journalist’s inbox every day? As a freelance journalist I can expect around twenty. When Nine Media co-founder Karen Attwood worked at the Independent on Sunday she received more than a hundred. Bad press releases are the scourge of busy news desks (and sometimes the
